Amazon Great Indian Festival: Sony, Xiaomi To Hisense, 5 Best BITA Award-Winning Smart TVs To Buy

There's a festive tradition of upgrading homes with something that lasts. And while gold jewellery and new mobiles always grab headlines, it's televisions that are quietly stealing the spotlight. Why? Because during this year's Amazon Great Indian Festival, award-winning TVs, certified by BITA for their innovation and performance, are available at savings that would've been unimaginable just months ago. From immersive sound to future-ready display panels, these models aren't just screens, they're storytelling canvases.

So, bring home entertainment excellence with Amazon Great Indian Festival offers - shop 5 best BITA award-winning smart TVs from Sony, Xiaomi to Hisense, and enjoy stunning visuals, advanced features, and unbeatable festive savings.

Amazon Great Indian Festival is about technology that genuinely upgrades our living rooms. Explore BITA winning TVs that marry cutting-edge design with pocket-friendly prices, making them the smartest purchase to make; Photo Credit: Pexels

Top BITA Award-Winning TVs to Buy This Festival Season

1. VW Pro Series 55" QLED Google TV

Priced at ₹28,499 (down from ₹59,999), this 55-inch QLED TV is a steal for anyone seeking cinema-quality visuals without blowing the festive budget. The VW Pro Series boasts a 4K Ultra HD resolution, HDR-10, Dolby Atmos sound, and a bezel-less design that blends into any décor. With Google TV, voice assistant, and hotkeys for apps like Netflix and YouTube, it ensures family movie nights run without endless menu browsing. Add to that an 18-month warranty and instant installation, and it's clear why over 400 buyers picked it last month alone.

2. Hisense E7Q Pro 55" QLED TV

Hisense has built a reputation for performance-driven innovation, and at ₹38,999 (from ₹69,999), this 55-inch stunner reinforces that. With a 144 Hz refresh rate and AI HDR upscaler, gamers and sports enthusiasts will especially appreciate the smooth visuals. Its Dolby Vision IQ, DTS:X, and Hi-Concerto 2.0 ensure audio complements the screen magic. Running on the user-friendly VIDAA OS, it comes loaded with OTT apps, voice assistant, and even a built-in Alexa. A blend of sharp design, pro-level gaming support, and festival savings makes this model a frontrunner for households wanting the latest tech.

Also Read: 5 Best Home Theatre Systems Under ₹15,000 For A True Cinema Experience At Home

3. TCL Q6C 55" QD-Mini LED Google TV

At ₹51,990, the TCL Q6C offers a 57% discount on what was once priced at ₹1,19,990. The QD-Mini LED technology, paired with 512+ dimming zones, delivers an incredible contrast ratio that enhances everything from moody thrillers to bright cricket matches. A 40W Dolby Atmos speaker setup means no extra soundbar is required. With 3GB RAM and 32GB storage, it runs apps swiftly and avoids lag, a feature families juggling multiple OTT subscriptions will appreciate. And thanks to its AiPQ Pro processor and Game Master mode, it's as well suited for binge-watching as it is for console marathons.

4. Sony BRAVIA 5 55" Mini LED Google TV

At ₹1,25,990 (down from ₹1,99,900), Sony's BRAVIA 5 shows why it's still the brand to beat. A premium choice, it offers a 4K Mini LED display powered by the XR Processor, ensuring motion clarity even during action-packed scenes. With 40W Acoustic Multi-Audio and Dolby Atmos, the audio feels like it's coming from the screen itself. Built for PlayStation 5, it supports ALLM, VRR, and eARC for uncompromised gaming. Add Apple AirPlay 2, Alexa support, and a 3-year warranty, and you're looking at a long-term investment that rewards both the eye and the ear.

5. Xiaomi FX 43" 4K Fire TV

For those with smaller spaces or tighter budgets, Xiaomi's 43-inch FX Fire TV at ₹25,499 (from ₹42,999) is a perfectly balanced choice. Despite its compact frame, it delivers crisp 4K HDR visuals and Dolby Audio sound. With Fire TV built-in, there's seamless access to Prime Video, Netflix, Disney+ Hotstar, and 12,000+ apps. The voice remote with Alexa ensures switching from DTH to OTT happens effortlessly. It's a solid pick for bedrooms, smaller living rooms, or those upgrading from older 32-inch sets who want modern streaming convenience without overspending.

This festive season isn't just about discounts; it's about buying tech that feels future-ready. Each of these BITA award-winning TVs blends affordability with features designed for the way we live, watch, and play today. From budget-friendly Xiaomi to the premium Sony BRAVIA, the Great Indian Festival ensures there's a screen for every home, every mood, and every celebration. Shop now on Amazon.