Why Everyone Is Talking About The Issey Miyake iPhone Pocket
Apple and Issey Miyake have collaborated to create the iPhone Pocket, a 3D-knit accessory that seamlessly blends technology and fashion. Heres why this quirky collab is making waves.
Issey Miyake iPhone Pocket: A Stylish Techwear Collaboration
Apple has never shied away from bold design moves, but its latest collaboration with Japanese fashion house Issey Miyake is turning heads for all the right reasons. Enter the iPhone Pocket, a limited-edition, 3D-knit accessory designed to carry your iPhone and other essentials in style. Inspired by Miyake's iconic “A Piece of Cloth” philosophy, this accessory is more than a pouch; it's a wearable statement. Available in vibrant colours and two strap lengths, the iPhone Pocket promises to redefine how we carry tech in our everyday lives.
Issey Miyake iPhone Pocket
Photo Credit: Apple
Why does this matter? Because the iPhone Pocket isn't just another phone case, it's a fusion of craftsmanship, versatility, and fashion-forward thinking. With its ribbed, pleated knit structure, the accessory stretches to fit any iPhone model while offering a peek at the display without removing the device. It's playful, practical, and undeniably premium, retailing at ₹12,000 for the short strap and ₹18,500 for the long strap. Whether you sling it cross-body or tie it to your tote, this collaboration signals a new era of techwear chic.
| Feature | Short Strap Design | Long Strap Design |
|---|---|---|
| Price (Approx.) | ₹12,000 | ₹18,500 |
| Colours Available | Lemon, Mandarin, Purple, Pink, Peacock, Sapphire, Cinnamon, Black | Sapphire, Cinnamon, Black |
| Strap Length | Wrist or bag attachment | Cross-body or shoulder |
| Availability | Select Apple Stores & Online | Select Apple Stores & Online |
| Launch Date | 14 November 2025 | 14 November 2025 |
The Collaboration That Blends Tech And Fashion
Apple's partnership with Issey Miyake is more than a marketing stunt; it's a meeting of two design philosophies that value simplicity, craftsmanship, and delight. Miyake's legacy of innovative textiles, particularly the Pleats Please line, finds new expression in the iPhone Pocket's ribbed, open-knit structure. This design isn't just aesthetic, it's functional, expanding to hold not only your iPhone but also AirPods, keys, or a lip balm. Apple's Molly Anderson calls it “a clever extra pocket,” while Miyake's team frames it as “the joy of wearing an iPhone in your own way.”
iPhone Pocket Design Details That Make It Stand Out
The iPhone Pocket is crafted entirely in Japan using a singular 3D-knitted technique. This approach ensures durability while maintaining flexibility, allowing the pouch to stretch without losing shape. The ribbed knit subtly reveals the contents when stretched, offering a peek at your phone's display, a thoughtful touch for those who want quick glances without removing the device. Available in two strap lengths, the accessory caters to different lifestyles: the short strap for minimalists and the long strap for those who love a cross-body look.
Also Read: Is Your iPhone 17 Turning Pink? Here's What's Going On And What You Can Do About It
iPhone Pocket: Colour Palette And Styling Possibilities
One of the most exciting aspects of the iPhone Pocket is its colour range. The short strap version comes in eight vibrant shades, from Lemon and Mandarin to Peacock and Sapphire, perfect for those who love bold statements. The long strap design opts for a more subdued palette of Sapphire, Cinnamon, and Black, ideal for everyday elegance. Apple intentionally designed these colours to complement its iPhone models, encouraging mix-and-match styling. Whether paired with an iPhone 17 Pro in Cosmic Orange or a classic black model, the combinations are endless.
Issey Miyake iPhone Pocket
Photo Credit: Apple
iPhone Pocket Pricing And Availability: Is It Worth It?
At ₹12,000 for the short strap and ₹18,500 for the long strap, the iPhone Pocket sits firmly in the luxury accessory category. Critics have compared it to Apple's nostalgic iPod Socks, albeit with a high-fashion twist. While some question the price for what appears to be a “knitted sock,” others see it as a collector's piece that celebrates design heritage. Available from 14 November at select Apple Stores and online, this limited-edition release is expected to sell out quickly, especially among fashion enthusiasts and tech aficionados.
Also Read: Is The iPhone 17 Pro Max The Ultimate Smartphone Experience?
The Cultural Significance Of This Collaboration
This partnership isn't just about aesthetics; it's a nod to the shared history between Apple and Issey Miyake. Steve Jobs famously wore Miyake's black turtlenecks, cementing a quiet bond between the two brands. Decades later, the iPhone Pocket feels like a continuation of that story, a tribute to innovation and minimalism. It also reflects a broader trend: technology becoming wearable in ways that prioritise style as much as function. In an era where personal devices are extensions of identity, the iPhone Pocket offers a playful yet profound way to express individuality.
Issey Miyake iPhone Pocket
Photo Credit: Apple
The Issey Miyake iPhone Pocket is more than an accessory; it's a statement about where fashion and technology intersect. By transforming a simple concept, an extra pocket, into a sculptural, wearable piece, Apple and Miyake have created something that challenges conventional ideas of utility and style. Whether you view it as a luxury indulgence or a practical solution, the iPhone Pocket invites us to rethink how we carry our devices. For those who value design, craftsmanship, and a touch of whimsy, this collaboration is worth exploring. After all, why carry your iPhone when you can wear it?
Frequently Asked Questions (FAQs)
Q1. What is the Issey Miyake iPhone Pocket?
It's a 3D-knitted accessory designed to carry your iPhone and small essentials. Created by Apple and Issey Miyake, it blends fashion and technology into a wearable statement piece.
Q2. How much does the iPhone Pocket cost?
The short strap version costs around ₹12,000, while the long strap version is priced at approximately ₹18,500. Both are limited-edition releases available from 14 November 2025.
Q3. Which colours are available?
The short strap design comes in eight colours, including Lemon, Mandarin, and Peacock. The long strap design is available in Sapphire, Cinnamon, and Black for a more classic look.
Q4. Where can I buy the iPhone Pocket?
You can purchase it at select Apple Stores worldwide and online at apple.com. Availability is limited, so early orders are recommended.
Q5. Is the iPhone Pocket compatible with all iPhone models?
Yes, it's designed to fit any iPhone model from iPhone 8 onwards. It can also hold other small items like AirPods, keys, or cards.
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