Make All Your Payments Golden: Start Investing With ₹1 On the Gold Coins Programme
In a world where digital payments have become as routine as your morning chai, what if every tap, scan, or bill payment could quietly build long‑term wealth? That's exactly what India's rapidly growing Gold Coins reward programmes aim to do; turn your everyday payments into 24K digital gold, sometimes starting with as little as ₹1. While multiple apps now offer micro‑gold investing, Paytm's Gold Coins Programme has taken centre stage in transforming routine transactions into a tangible asset. Here's a clear breakdown of how it works, why it matters, and how you can start investing instantly.

Start small, save smart, build your gold portfolio on Paytm from just ₹1.
Photo Credit: Paytm
India's leading payment apps now incentivise users by offering digital gold rewards on transactions. The most prominent example is the Paytm Gold Coins Programme, which rewards users with gold coins on every successful payment, which can later be converted into 24K digital gold.
This makes digital gold investing accessible to anyone, even those who want to start with very small amounts.
Indians have a deep cultural and financial relationship with gold. Now, instead of waiting for festive sales or saving large lump sums, you can build your gold holdings gradually and effortlessly:
This shifts daily payments from simple transactions to micro‑investments; a habit India has long needed.
Also Read: 7 UPI Features That Make Everyday Payments Effortless
1. Make Any Payment: Scan & Pay, recharge, bill payment, shopping, or money transfer almost every Paytm transaction qualifies.
2. Earn Gold Coins Automatically:
3. Claim via Scratch Card: After every successful payment, you receive a scratch card to collect your gold coins.
4. Convert Into 24K Digital Gold: Once you have enough coins, redeem them for pure digital gold stored in secure vaults.
5. Hold, Sell, or Redeem as Physical Gold: Users can buy more gold, sell it later, or convert it into coins/bars via partner refineries.
These caps ensure fair usage while encouraging regular payments.

Micro‑investing made easy: turn everyday payments into long‑term gold savings.
Photo Credit: Paytm
Experts and fintech platforms highlight that digital gold is ideal for beginners because:
This makes digital gold more flexible than physical gold and more accessible than mutual funds.
Imagine earning gold every time you:
Every tiny accumulation adds up, turning your payments into a long‑term asset without extra effort.
Also Read: Scan, Tap, Smile: How India Made Cashless Travel A Joy
“Gold has always held a special place in Indian households and businesses. With this launch, we are rewarding every payment with Gold Coins that can be converted into Digital Gold, transforming daily payments transactions into lasting value. This initiative is aligned with the vision of Atmanirbhar Bharat, where every digital payment goes beyond spending to also build wealth for the future. With the introduction of new GST reforms that deliver efficiencies and create savings for households and businesses, we believe India can build a stronger culture of saving and wealth creation through Digital Gold,”
-Paytm Spokesperson
If you are someone who:
…then yes, this programme is one of the simplest ways to begin your investment journey.
Digital gold is not a replacement for equity or savings plans, but it is a powerful supplementary wealth‑builder, especially when it's earned for free through payments you are already making.

A simple, flexible way for beginners to add gold to their financial journey.
Photo Credit: Paytm
With gold prices steadily rising and digital payments becoming universal, earning gold on your daily spends is one of the smartest financial habits you can adopt today. Starting with even ₹1, you can chip away at building real assets without changing your lifestyle or spending patterns.
Q1. How do I earn gold coins on my payments?
You earn 1% in gold coins on every successful Paytm payment and 2% when paying via credit card or Credit Card‑on‑UPI.
Q2. What is the value of the gold coins I earn?
Every 100 gold coins = ₹1 worth of 24K digital gold, stored securely by MMTC‑PAMP.
Q3. Which types of payments are eligible?
UPI payments, debit/credit card transactions, net banking payments, bill payments, recharges and merchant Scan & Pay all qualify for gold coins.
Q4. When can I redeem the gold coins?
You can redeem once you have at least 1,500 gold coins in your account (equal to ₹15).
Q5. Do the gold coins or scratch cards expire?
Yes. Scratch cards expire in 30 days, and collected gold coins expire 12 months after being earned.